Friday, August 6, 2010

Kroger Knows The Secret Of Time Travel

Seriously, y'all. Their benefits department knows all sorts of secrets, obviously, because they just sent us a big, glossy brochure about how to get big-money rebates on our health insurance simply by going back in time and picking skinny ancestors with low cholesterol, low blood pressure, and low blood sugars.

Of course, that's not what they said. No, they had to couch it in coded language, but I know what they really meant. Obviously, telling us all that if we have below a certain BMI, blood pressure reading, blood glucose level, and total cholesterol count will result in us being given back money was a giant indicator that we need to go back in time and choose "healthier" ancestors.

Ignore, for a moment, the fact that BMI is a useless measure of anything on an individual. Ignore, for a moment, the fact that doctors still don't quite understand cholesterol, and that having a good ratio of "good" to "bad" cholesterol is probably more important than the total number. Ignore the fact that all of these measures are determined in the majority by our genes. If you can change your body, we'll give you money!

The underlying fallacy here is that we are in charge of our own health, of course. I could eat wonderfully and walk five miles a day, and my BMI and cholesterol will still be high. My blood pressure would probably be abnormally low, but who cares if you cost the company more in emergency-room head-trauma incidents because you pass out if you stand up too fast? At least you wouldn't be about to keel the fuck over from a heart attack!

The whole brochure was full of such "helpful" advice as "Eat fruit for dessert!" "Take the stairs instead of the elevator!" "Fuck you if you're disabled!"

Well, no, they didn't say that last part, any more than they said you should invent time travel and change your genes. But that's the only way some of us are going to get those rebates, despite being given completely clean bills of health from our doctors.

Way to go, Kroger!

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